All about Twitter
Categories: Picks of the Week
This week the round-up is one item shorter than usual. Since Twitter related articles stood out most for some reason, I wanted to keep it all about Twitter this time.
Our first article is from the Marketing Sherpa Blog by Adam T. Sutton about how an e-book retailer had utilized Twitter in their online marketing campaign. The second article is from Entrepreneur.com by Barbara E. Hernandez who gives a comparison between Twitter and Facebook and how they can benefit businesses. And in the last one, Martin Zwilling offers tips about Twitter at Business Insider.
Articles
Products&Services
HootSuite is an online application that helps you manage multiple social networks through a single dashboard. You can easily update your accounts on sites such as Twitter, Facebook, LinkedIn, Foursquare and others, without switching from site to site. Really convenient! You can also work as a group and collaborate with your team members to actively and efficiently manage your social media activity. A great feature HoostSuite offers is update scheduling, which helps you reach your audience more effectively at the best time. Tracking how your activities are benefiting you is critical for success and HootSuite’s click-through reporting feature, which goes down to the individual update level is very helpful.
If you just need to manage up to 5 social network accounts and don’t mind ads and limited statistics history, go ahead and sign up for free. If you are more serious and want to go Pro, it is $5.99 per month.


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December 14th, 2010 at 12:17 AM
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